The Federal Chamber of Automotive Industries has today announced new vehicle sales figures for the month of March 2020 and not unexpectedly, it’s a story of sliding numbers. 81,690 vehicles were sold in the 31 days of March, with a breakdown of: 21,777 passenger vehicles, 39,171 SUVs, and 18,162 LCV (Light Commercial vehicles). That’s a respective market share of 26.7%, 48.0%, and 22.2%
What these numbers also showcase is a negative growth of 17.9% compared to March 2019 and the 24th consecutive month of falling sales. On a direct comparison of days available to sell, March 2020 sees a decrease of 17,752 vehicles compared to last year, and a daily decrease of 692 per day.
Toyota takes the top spot, with the Hi-Lux notching 3,556 sales and the brand itself selling 17,583. Mazda clocked second overall at 6,002, whilst Kia overtook its Korean relation, Hyundai, with 5,654 against 5,306.
Ford’s Ranger notched 3,108 sales for the second most popular vehicle bought, followed by the RAV4 from Toyota at 2,991. The Corolla wasn’t far behind at 2,812, whilst Holden finally had some sunshine, with Colorado finding 2,391 driveways to park in.
The Chief Executive of the FCAI, Tony Weber, said: “Many dealerships have opted to remain open to maintain support for customers, particularly from a service perspective, during this difficult period. Of particular importance are first responder and essential services vehicles. We must keep these vehicles on the road to ensure our communities continue to function and remain safe. In addition, we need to ensure those who physically attend their workplace can travel safely.
The motor vehicle is a safe form of transport during the pandemic, allowing occupants to preserve their personal distance from other commuters. Within dealerships, customer safety is of the highest priority, and automotive brands have initiated a variety of enhanced hygiene protocols and contactless consultations to maintain personal distance.”
The Passenger Vehicle Market is down by 7,222 vehicle sales (-24.9%) over the same month last year; the Sports Utility Market is down by 6,489 vehicle sales (-14.2%); the Light Commercial Market is down by 3,326 vehicle sales (-15.5%); and the Heavy Commercial Vehicle Market is down by 715 vehicle sales (-21.7%) versus March 2019.
Environmental, political, and economic factors are said to be behind the continued fall in sales.
(Information supplied by the FCAI)